Exhibit Management
In conjunction with the association’s meeting(s), The Rees Group will coordinate all activities relating to the sale of booth space for the exposition.
We will develop a professional exhibit prospectus as the primary sales tool. We mail promotional items to appropriate prospects and follow up with telephone sales calls. We continually research names of potential exhibiting companies to improve the mailing list’s effectiveness. The development and maintenance of an exhibitor list is critical to the marketing success of the exposition.
The Rees Group is responsible for the day-to-day communication with each exhibitor. We have found that regular pre-show communication with exhibitors results in a smoother on-site exposition. Regular communication will be maintained with each exhibiting company through the show dates, as well as follow-up calls and letters. Familiarity with the association program and social events will assist each exhibitor in maximizing the use of their time.
The Rees Group works closely with the official service contractor and the chosen hotel/conference location regarding arrangements for the meeting and exposition. Comprehensive schedules are communicated to each well in advance. The Rees Group also coordinates the scheduling of security personnel.